Women have for the longest time not been involved in top leadership positions. But gone are the days when the world thought that women cannot lead the nation or even hold top positions in their organizations. Women have been working hard and have been devoted to seeing that they engage in all activities that their men are doing.
Lori Senecal is among the women who are holding top positions in leading companies in the world. Ms. Lori is the International Chief Executive Officer of Crispin Porter + Bogusky Advertising Agency, reports PR Newswire. Before being elected as the Chief Executive Officer of the organization, Lori worked at KBS as the Executive Chairman of the company. Her primary responsibility at CP & B is to drive the companies plan and future vision. Lori is also responsible for fueling CP&B expansion as well as cross collaboration with other businesses. Lori is a leader who is motivated and also has a big responsibility of partnering with customers in efforts to assist in the improvement of broadloom structures across the ability of their clients.
Lori Senecal is very passionate about what she does, and she loves her career. For the last five years, she has been making efforts to expand the advertising industry by creating innovations in the industry. Lori works with a belief of making new inventions delivers real competition. Lori is also a mentor who encourages young people to pursue the career they want. She has been in the front line of establishing several projects and start-ups.
Before working at KBS and CP&B, Lori served at Flagship New York office of McCann Erickson as the President, and also as the international Chief innovator officer at McCann Worldgroup. Lori is so much interested in the young people, and while still working at McCann, she founded TAG Ideation, an organization that deals with marketing of young-adult. Lori has also been proving mentorship to young women and has been making appearances on television programs. In 2014 Lori was named one of the Ad age’s women to watch. She had also been honored by AWNY Game Changer Awards in 2013. She is a leader who for the last two years has sat on Isaac Awards panel which celebrates student’s creativity. Lori Senecal also serves as a Board member of Directors of MDC Partners Inc.
Crispin Porter + Bogusky Advertising agency is one of the members of MDC Partners. The organization serves several clients including Infiniti, Mondelez International, Metlife, Domino’s Pizza among others. CP&B offers quality products and services, and it is the only company that has ever won Titanium Grand Prix Awards two times.